Sara Campbell Upbeat Piano Teachers Finding Teaching Style

Sara Campbell - Upbeat Piano Teachers
Finding Your Teaching Style and Attracting Ideal Clients!
 

Sara Campbell joins Glory St. Germain in the Ultimate Music Interview.
Ever had a student who wasn't a good fit for your studio?  

(Maybe you have a few in mind right now!)

Sara Campell - UMT interview

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style

Sara Campbell is a piano and voice entrepreneur who loves to educate (and entertain!) fellow teachers by sharing creative teaching ideas and business practices. Sara Campbell is a blogger at SarasMusicStudio.com, co-host at Upbeat Piano Teachers, and an Expert at Tim Topham's Inner Circle.

Outside of the piano world, Sara Campbell works for a group of independent voice teachers at The Speakeasy Cooperative. Sara's passions include yoga, cats, wine, and working as a business coach for fabulous teachers all around the world.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style

Sara Campbell - Finding Your Teaching Style and Attracting Ideal Clients! Dealing with clients who are less than ideal can be a total drag on your business, and yet it's SO easy to fall into the "I need to accept every student" mindset. But it doesn't have to be that way - learn how you can use your unique teaching style to attract the right kind of students to your studio.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara Campbell is Glory St. Germain's Special Guest on the Ultimate Music Interview Series.

Glory: Well, hello and Happy New Year to the lovely Sara Campbell. So excited that you're here today, and for 2019, we're doing a brand new format, with ultimate music interviews live on Facebook. And I'm absolutely thrilled to have my very first guest, the lovely and talented Sara Campbell. And Sara's a music business coach. She's actually my coach. And she's also with upbeat piano teachers. And I just want to talk a little bit about you Sara, because you are one impressive lady.

Glory: She's a piano and a voice entrepreneur, who loves to educate and entertain. And, I think, there's a bit of a party girl in there. That's probably why we get along so well. And she is very creative in her teaching ideas, and obviously your business practices, which is hugely successful. She's an expert blogger at Sara's music studio.com, co-host, of course, of upbeat piano teacher, and expert at Tim Topham's Inner Circle.

Glory: And outside the piano world, I know you're also an entertainer as well, Sara.

Sara: Yeah.

Glory: And you work for independent voice teachers at The Speakeasy cooperative. Now, here's an interesting ... your passion says-

Sara: My passions. I love it.

Glory: Yoga, cats, and wine, and working as a business coach. Now, I'm wondering if that was the correct order or if -

Sara: Yeah. Let's see. Yeah. Yoga, cats, and wine. I mean, maybe put cat's first.

Glory: Ok, cats first.

Sara: Move cats to the top.

Glory: I see your lovely cat. I actually have a little cat. It's actually in my studio upstairs, but it's just ... it looks a real cat, but it's just one of those little ones, but I thought oh I should have brought it. So ... next time-

Sara: I love it.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Glory: But today our topic is finding your teaching style and attracting ideal clients. And we chatted a little bit before we started live. So, how do you define your teaching style? All about you Sara.

Sara: Okay. So, this is one of my favorite topics to chat about. And when you first came to me with this interview opportunity, I was like, "ooh, I get to pick my favorites." So, first thank you so much for having me, and I'm so excited to be able to chat with your audience today, because you have an amazing audience of really inspirational teachers.

Sara: So, hey Ultimate Music Theory Teachers, if you're here, to tell us hello in the comments, and let us know if you figured out your ideal clients or your teaching style. I would love to know about that.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara: So, about my teaching style. I would say that I am the creative teacher. And that's what I'm known for in the area. At least ... So, I could I do two things, right? I'm already ... you already mentioned. I'm a piano teacher, and I'm a voice teacher. So, as a piano teacher I'm rally seen as this creative teacher who loves to work with teens, especially. And I do, later beginners. So, I tend to start my students a little bit later, like eight years old and that kind of style.

Sara: I also have, the voice side of my studio. So, the voice side of my studio, I specialize in teaching teens, and again, back to the team's, right? And I am mainly working on musical theater now, but I also work with adult students, and students who are doing a lot of community theater, maybe they've studied in the past and they want to have a little bit of a brush up on technique. So, I'm really happy on the technique with my adult students and my team.

Sara: So, that's what I'm known for in the area, and that's why people come to see me.

Glory: Yeah, and, I think, one of the things too, and you really nailed it when you said, "What's your niche?" And there's a big difference between teaching teens and teaching little, four and five-year-olds. And, I think, when you find your niche and you're passionate about it, but you can also relate to them, you know what kind of music they're listening to on their iPhone or ... you can connect with them, because they're all the same age, and you got the same plans, and and you probably also know what opportunities are available for them in performance as well, right?

Sara: Yes. I try to stay in tune with ... especially with my singers, there are auditions for X, Y, and Z. Or I try to keep an ear to the ground about what's going on in the area. Here's a summer opportunity that's coming for you. Same thing with my piano students. I tried to make sure that I know when there are talent shows going on. And when they have opportunities to go see other other musicians, when they get to see live musicians in our area. So, they can see "Oh, you know what? Hey, When when I'm in my 20s and 30s, maybe I'm gonna find a little band that I can play with just for fun on the side."

Glory: Yeah, absolutely. And, I think, one of the things that's cool too, because you're teaching piano and teaching the voice, do they accompany themselves or do you accompany them when they are performing?

Sara: I do have a couple of students who do simple accompaniment, but typically I do the accompanying. That's the other thing I'm known for. Its not just voice teaching, since I have, mad piano skills or whatever, I can also be a voice coach. So, I can be that accompanist, and I can work on characterization, and acting.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara: So, that's what I'm known for for the most part. And, I think, it's really important to know your teaching style, because teaching style helps you know what kind of a client you want to attract to your studio, because so often, I think, is piano teachers, especially we fall into this trap of "I have to accept every student who inquires about lessons with me." Because we get scared about us ... "Well, oh maybe this is the last student that will inquire from month." We have this scarcity mindset. So, we're like, "Oh I have to grab on to every single student that comes my way." And sometimes when we do that. It doesn't work out so great.

Glory: How would you define really finding your own teaching style? Because you're right. There's your teaching style. Then if you take every student that comes your way, they're defining what you're going to be doing in your studio. So, how do you define this is my teaching style?

Sara: I love what you just said there about ... if you accept every single student then they, start defining what you are doing in your studio. Then you may find yourself in a position where you're thinking "Hmm. This really isn't my favorite anymore." Maybe you're exhausted, because you don't really specialize in teaching beginners. But all of a sudden on Tuesdays, you've got eight beginners in a row, and you're brain dead at the end of the evening.

Sara: Oh my gosh. I have to pause just for a second to say hi. There's some people ... I'm like, I'm creeping on my phone, so I can say hi to people. I see Anna and Larissa and Colleen and Barbara. Barbara, I hope you have your latte. Barbara likes to tune in every Friday on the ultimate piano ... or on upbeat piano. I've got the ... we've got companies that start with U, and it's confusing me.

Sara: So, I guess, back to the question. How do you define who ... what you're teaching style is? It helps to take a moment, to just really think about what brings me joy when I'm teaching. So, I like to think about, who are the students on my schedule who after that lesson, I just feel so inspired, and ready to teach? Going, "Oh my gosh, if I could just clone this kid, and have 10 of them. That would be perfect."

Sara: So, it's not to say that you don't like the other students. So, I'm not starting from ... when I was thinking about this topic, this week. I don't want to start with, these are the students that I don't like to teach. That's not where I want to start. I want to start with, who are the students that just truly inspire me, and really bring a lot of joy to my life.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara: So, then you start looking at "Well, what are those common ... What are those commonalities between these students?" Okay. Well, hey, I've noticed that I really this particular age range. Maybe I just mesh with those students a little bit more. Or maybe I started to see, okay, well, these kids are super duper focused. They might be really self-motivated. Maybe you start to see those little common threads. So, now you start thinking about, "Okay. Well my teaching style meshes with these types of people." Then you start defining what you like to do in your studio, and in turn that starts defining who you want to see in your studio.

Glory: Yeah, and, I think ... an interesting thing too, is that when I first started teaching, and you talked about how we have that student that we don't quite connect with. And when I was doing my neuro-linguistic programming, and I started to learn about learning styles, I had a real aha moment in realizing that there's visual auditory and kinesthetic learners. And if my teaching style is ... I'm a very visual. If anyone said "What's your VAK? Are you visual, auditory, or kinesthetic?" I would say, "Absolutely. I'm visual." So, I think, we need to expand that, if we have this student, and we like them, but we're not quite connecting, it sometimes it's like, "Well, what am I missing here?"

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Glory: And maybe it's, because I am not teaching to that students learning style. So, I think, that's another thing that when we think about how can we connect with our students as well, are we interested in learning about learning styles? Or do we just want all visual learners? Or do we just want auditory? Do you know what I mean?

Glory: So, I think as educators, I'm always learning, as you know, my coach. I love to learn new things. And I want to expand that. So, I think, sometimes just even getting to know about learning styles, and how do we define that, and if we don't know our own learning style- oops. Ha!

Sara: Oh, that's a good reminder. Mine's off. Okay, good.

Glory: Oh so...

Glory: Yes. I will just .. I will just hit off here. Sorry about that.

Glory: So, yes. Auditory learners.

Sara: I loved that point. That's fantastic. Knowing there's different learning styles out there too. So, I think, when ... and when I say you want to learn about your own learning style, and that in turn starts to teach you a little bit about your ideal client. I also want to say, that doesn't mean that you have to niche yourself down to ... there's only one type of student that I'm gonna accept in my studio. Unless, hey if you've got a waiting list of 30 kids, go ahead accept that one type of student in your studio.

Glory: I mean, variety really brings a lot of fun into the studio. And sometimes it's quite a challenge. I don't really teach adult students. I have, but I always found they don't practice, or they've just got out of things, or they just want to come and talk. So, we talk about your teaching style. And I'm like you Sara, I like the teens, for sure, and I think, when my students come into my studio, if they're six, I know that I'm going to spend my lifetime with you, because my expectations are, that I'm going to be at your wedding someday.

Sara: Aww.

Glory: Just don't want to be singing or playing the piano at your wedding maybe. But, I think, it's long term, you almost feel like half the time you're a coach, and the other half of the time you're teaching piano or voice as the case may be, right?

Sara: Absolutely. Yeah. So, I think, it's super important to take a look at what you're doing with those students. So, when you're thinking about your learning style. If you haven't really figured it out. If you feel like you're watered-down, and you're just teaching every single student who comes to you. Just take some time and reflect on who are the students that make you really, really happy.

Sara: I used to ... a very quick story here, then I know we have some other points to get to. I used to have a sentence on my website that said "Piano and voice ... " I think, it was like "Piano, voice, and theory for all ages and all levels."

Glory: Right.

Sara: And at the time, it was, because hey, I needed to build my studio. I was in ... my coach, Michelle Marquat Devoux, she calls this warm body mode, right? You needed to get warm bodies in the studio. We had to build those rosters. Hey, sometimes it comes down to needing the make a living, right?

Glory: Exactly.

Sara: But as my studio began to grow, and I had more and more people inquiring, then I had to revisit that. Do I really want to teach all ages and all levels? That's not how I advertise anymore. So, actually ... oh, that was a great segue, because we're going to start talking about something else.

Glory: Yes. That is a good segue. You're right about being specific. If you want to teach beginners, you're advertising needs to reflect what exactly ... what kind of ideal clients do you want to attract? And do people really care about ... I've seen some ads that are, "Oh, I've been teaching music for 35 years." I mean, does anyone really care?

Sara: Right.

Glory: Are they gonna sign up, because you've been teaching and you're a hundred years old? I don't think so, right? And it's different to market too. I mean, even though we're teaching children, who our ideal clients are, are the parents that are going to be enthusiastic about showing up with their children every week, and supporting them in their practicing, and paying the bill on time.

Sara: Yes.

Glory: And all the rest that goes with it. But, the question is, so do we need to accept every student? And the answer was ...

Sara: No, not, at all. No, and, I think that when you finally reach that level of success in your studio ... and, I see so many people tuning in. Like, Krista and Julia, Anna, Deborah. I see lots of people tuning in today. So, I just want to say hi to you guys. And if you're joining us on the replay, make sure that you jump into the comments. Actually, if you're watching right now, before I answer that question, I want to know, who's your ideal student? Who's your favorite student to teach? I want you to comment below with your favorite student. So, that I can learn about you. it'd be good stuff.

Sara: So, do we have to accept every student? There may be a time in your business that really, honestly, you need to, and that's okay, because we have to build our studios. And maybe you don't have the luxury of having the time to really find the perfect people to put into those spots, but ... you knew there was a "but" coming there, right? But, if you can create that space in your studio to accept people who you know are going to be really good fits later on, you will thank yourself, because, sometimes when we get into warm body mode and we accept all these people into our studios, who aren't a good fit, and you touched on something Glory. You said, really, the clients that were talking about are the parents, right?

Glory: Absolutely. Yeah. They're the ones that are signing up the kids. So, I think, it's almost just ... and I'm sure you've had this as well, Sara where you love teaching the student, but the parents bring a lot of issues that are sometimes really trying to the lesson. Honking the horn. They want their kids to be out on the minute, when you're in the middle of finishing a sentence, and the student wants to be there.

Glory: It's quite an interesting dynamic to say who exactly ... So, it's not just the student, but it's the parents too.

Sara: Exactly. Exactly. So, when we're looking at that inquiry, start ... have a way to assess them, right? And also give them a way to assess you, because this is a relationship that needs to go both directions, and you need to be able to communicate clearly with that client. So, I like to take my time to get to know somebody who's inquiring. I typically start via email. I actually took my phone number off of my website, because I got tired of having to call people back, and you're constantly missing each other. So, at least with email you can send them the information.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara: So, I to start with email or a messenger on Facebook, depending on how they get a hold me. I let them know, here's what I excel at offering in my studio. You look at those. Here's my teaching style. I specialize in teaching highly motivated kids, to prepare them for High School Musical auditions, or to help them get into honors choir. So, that's my voice inquiry.

Sara: So, when the parent sees that sentence that says, "Okay, I specialize in highly motivated kids." That might tell them if they're coming to me with "Hey, I have an eight year old, and I just don't know if he wants to sing, but I thought we'd try."

Glory: Right.

Sara: That student might be perfect for somebody else, but that's not a good fit for me. So, you look at, are we going to be a good fit together? And if you aren't a good fit, I have a list of other teachers, local teachers in the area. So, when I made this list, I actually asked all these teachers "Hey, who do you really like to teach?" And I put that underneath, their name and number.

Sara: So, if I find somebody who's not a good fit for me, I will pass that on to somebody else.

Glory: Yeah, and, I think, that's really important, because like you Sara, I have my things when I'm teaching piano. I'm also teaching theory, that's obviously not an option in my studio. So, when students come in and say "Well, I just know ... I just want to do a 30-minute little lesson." Then, I say same thing. "I'm going to help you find a teacher who will be perfect for you. But in our studio, it's theory club classes, and it's piano. And, we do a lot of performances. We perform. We do at least four to five concerts a year. So, it is about-"

Sara: That's fabulous.

Glory: Yeah, the students really love it. There's actually a program here in Winnipeg called "Musicians in the making." Where's my ... because I'm a registered music teacher, I'm able to participate. And they actually perform at the concert hall before the actual Symphony perform. So, it's quite an honor to have your students-

Sara: Wow.

Glory: ... go in. So, yes, I've been invited every year. So, my students, they go., "Oh am I gonna get to play this year at the concert hall?" And it's "Well, it depends on, how hard you're going to work, and your dedication and things like that. But it's a lot of fun and, I think, too that that perhaps is one of the drawing things. What is exactly something that you want to do in your studio? What's your passion? Because not everyone loves to perform. Some like to just play in their basement for themselves. And others want to get out there and turn into Elton John. They're just all about doing that performance.

Glory: So, now we know we want our students. So, what are some ways I can advertise, that will show my teaching style? What are really good ways to advertise? Because it's interesting, as a piano teacher, I'm a teacher. So, that's what I do and I do it well, but marketing that's a whole new ballgame, right?

Sara: It is. Yeah and there's so many ... there's so many ways to market and it can get really overwhelming, especially if you're trying to do a million different ways to reach people. So, first I like to say, pick two or three, and really focus in on those methods of advertising, to see if they work, because if you've got ... although if you have a marketing team, just go for it, do the 20 different places, and let them do the analytics. But if it's just you, maybe pick two or three things. So, that you can see what really works and what doesn't.

Sara: So, it all comes back to where we started, right? So, if we think about figuring out our learning style, right? That then in turn, helps us figure out who those ideal clients might be, right? Then that's going to help us decide ... when a student comes to you or a client, inquires about a lesson, that helps you decide, okay, is this going to be a good fit? Now, how do we get those good fit people to contact us? unabashedly advertising and letting people know what you love to do, and who you love to do that with.

Sara: So, if you are on ... if you have a Facebook page for your studio, a great way to attract that ideal client is to show what's happening in your studio. So, if I'm trying to attract more voice students, maybe I do shout-outs about "Hey, congratulations to Sofia for getting the lead in the musical at so-and-so high school. I'm so proud of you." Then include something in later on in that post that says "Hey, and if you are auditioning for, your High School Musical, and you're a little nervous, why don't you give me a call?" Or I actually, I just thought about another ideal student that I have. So, I mentioned that I really do teaching teams, and I have a couple different types of teams that I like to teach. I have those who are super motivated and they want to play the flashy pieces, and do all the cool recital things, right? But I also have quite a few teens who are not into performing, because there's a little anxiety with that, and I can really connect with that, because believe it or not, I have crazy social anxiety. People are like "You're such an extrovert on camera." I'm like "Nah."

Sara: So, I can connect with those students, because I really understand where they're coming from. So, I have a whole little clientele of students who play for themselves. And that's what they love to do. So, I give them that outlet to create music in a safe environment. So, how would I advertise to that student, right? Maybe I could say "Hey. So, you've been taking lessons for a number of years, and you finally decided to give it up, because you're not wanting to play in recitals anymore or you were being pushed to do that. There's a place for you. Come and see me."

Glory: You told a little story. So, you just reminded me of one that I need to share. So, in doing my advertising, I wanted to fill my studio. This is a lot of years ago. So, I made up a flyer, a one-page flyer. And I ... you can't really solicit and stick it on everybody's windshield in the parking lot at Walmart. But what I did do is, it was back-to-school time in the fall. So, I took my flyer and I had it in my purse, and I went to Walmart to were kids were getting school supplies, and there was a million parents there with their kids. I just, stood back and I observed. And if the mother was screaming at her child to like, just ... it was just that antagonistic relationship, I didn't bother approaching them. But if there was a lovely lady who was engaging with her child, and they were having fun, and she's going "Oh, get the pink one, the pink one is so perfect. It'll go with your tote bag, and all this." I just said "Oh and I noticed you're getting school supplies. Do you take music?"

Glory: So, I literally hand-picked the people who I already saw having a good relationship with their child. I said, "Oh I'm having an open house. I'm a music teacher, if you thought about it, here's my little flyer." So, I wasn't soliciting, it was just engaging in conversation. But I did find that, I had a full Studio. I had people coming to the open house. And that way they could see the studio, we could meet each other. I'd already seen them interacting with their child. And the flyer was all about fun, because you're right. what is your teaching style? And I like to have fun in my studio. Yes, we're serious, but it's also about having relationships, and having good times, and even in our theory clubs. The first Theory Club of every month is snack day. So, everybody brings a snack, and it becomes a community, right? Where they're supporting each other, and they get to hear each other play, or you might do a recital and I think reflecting that in the advertising is really important. So, they know "Oh you're going to do recitals, and you're going to do this, and just list what is it that you're going to give them?"

Glory: So, I guess, doing flyers would be great. Facebook is a good alternative. And, I think, one other thing that might be fun too is contacting the local paper, because they like good news stories.

Sara: Oh yes.

Glory: So, if you can come up with something that's unique or like you said, if one of your students is auditioning for something, if you can take that success win, and turn it into a little local story, the Press may come out and do a whole thing on, Sara Campbell's music studio, and just do a little article on you.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

Sara: I love that you shared this, because guess what? That happened to me. It happened in the first year that I opened my own studio. They wanted to feature one of my students who was, a non-traditional student, right? She wasn't a high schooler. She was, I think, it was her first year of college, and she was still with me. So, we did a ... they did an article about how she was auditioning for all these shows in the local area. They had pictures of her being in the shows, and they came and they took pictures of us in the studio. They interviewed us both, and it was featured in a local magazine, and I got traction from that article for years. I had people calling me about it.

Sara: So, we think about ... sometimes we think of newspapers as being something that nobody reads, but that's not true. In fact, sometimes, those ideal clients we've talked about, trying to find those parents. I have a lot of students who have grandparents who pay for their music lessons. So, I connect ... they found me through those ... through that particular media, and it worked out really well.

Sara: So, that's really ... Oh, I see is amazing comments here. I see a lot of people commenting here about their ideal students, and who they are. Amy's like, "Oh my gosh. That is so smart about the article in the newspaper." That's so cool.

Glory: Well and you know, I think, it is a great idea to do it, because even if you approach them with something, we also do ... we have a music fund here, which is a fundraiser for kids that aren't able to afford music lessons or there's music therapy programs and so-on. So, it's a fundraiser, and kids are helping kids. So, I think, sometimes even being a part of that news story, anytime you can get press, and it's free, well, caching caching.

Sara: Yeah

Glory: So, I think, being involved in the community and just doing some fun activities, it's really going to ... and actually there's a lot of times too, there's even a local television shows, if there's some in your area, just go on and be a guest, and talk about ... Okay, this is a fact, and you know one of these, but you might not know the second fact.

Glory: So, the first fact Sara, is that music makes you smarter. So, you probably knew that, right?

Sara: Right.

Glory: Here is the second fact that maybe you didn't know this. Are you ready for this?

Sara: Yes. I'm really curious.

Glory: Did you know that teaching music makes you better looking?

Sara: What? Fact.

Glory: Fact. Makes you better looking and more fun person.

Sara: Oh my gosh.

Glory: I'm sticking to that.

Sara: I love that. That is so fun.

Glory:  I think that-

Sara: Well, it definitely gives me the excuse to put on some lipstick and do my hair.

Glory: Yeah. Exactly. Well, I mean, it's just all in fun, but I do-

Sara: So much fun.

Glory: ... we're just so lucky that we're in this position to do what we love to do, which is to teach, and certainly for 2019, I really want to encourage, everyone that's that's a part of our call today and listening and watching to realize that you can get students right now. You don't have to think. "Oh well, next June I'm going to do this and this." Because there's always students that sign up in the middle of the year. So, I don't think we need to wait and if you want to fill your studio, if you seriously want to fill your studio, you've got a lot of options, and we actually have a webinar and I'll be talking about that a little bit later, but it's coming up on ... and actually, if you just put in a little note here, send me the link, I'll actually send it out later. And it's all about how can you increase your income, by teaching theory club classes.

Glory: So, rather than making $50 an hour teaching private, you can easily make 250 dollars an hour teaching theory club classes.

Sara: Love it.

Glory: And, it's very social. There's the whole cooperative learning theory concept that comes into doing that. Plus, you've already got your piano students or your voice students. So, just putting them in a theory club makes for even more fun. And-

Sara: Even more fun.

Glory: Yeah.

Sara: I think that's so cool. I'm glad that you're doing a webinar about this, because I'm super fascinated by the way that you run your theory clubs, because I do some group lessons. So, I do something similar. So, yeah. You guys, if you're watching right now, and you want to know about this a comment below with the words "Theory club" and glory and ... you've got some assistance here, I'm sure, who will come through and send you the link. So, that would be cool.

Glory: Yeah. We'll post it a little bit later. Absolutely. Well, thank you so much Sara. Is there anything we want to add up before we wrap things up?

Sara: I'll do a quick wrap-up. So, the, the final points, right? Define your teaching style. Spend some time thinking about what makes you joyful in your life and who you love to teach. That's going to lead you to know who you want to teach, right? That's going to help you define your ideal client, because if you haven't done that before, you really need to. It's smart business stuff, right?

Sara: That comes from, when you're talking about your teaching style, and your ideal client, that all ties into your unique value proposition. And if you don't know what unique value proposition is, I suggest Googling that and reading some articles. Important stuff. Then, if you know Those things that's going to help you define who you want to accept into your studio, and it's going to help you question, "Should I be accepting everybody or should I wait a little bit until I know that that ideal clients going to come to me? Then use all that good stuff to advertise." Then that know that ideal client will come your direction, and you do have a way to bring them there.

Glory: Yeah. Absolutely. Well, it's going to be a hugely successful year, and, I think, just really defining your teaching style, what you're passionate about, and attracting those, and they do come, because once you have that one student, maybe they even have a friend, and if they have a friend, they're probably like minded. So, even doing little try-it classes, just to get things going. So, I will be sharing that link in there.

Glory: And I just want to say thank you Sara. It was just such an honor having you as my very first guest on our Ultimate Music Theory Facebook live. And I know Sara will be back again, I'm sure, with some more tips.

Sara: Oh, I hope so.

Sara: Yeah, if you guys, enjoyed this, make sure that you give us some hearts and likes below, and you can find me on Upbeat Piano Teachers. So, if you hop on over to Upbeat Piano Teachers on Facebook, and I also have another page. It's the Sara Kimbell .... I just said my maiden name. Oh my Lord. It gets confusing sometimes. Sara Campbell. Biz coach.

Glory: Absolutely.

Sara: So, you can find me there.

Glory: You are an amazing Biz coach. I highly recommend Sara.

Sara: Oh, thank you so much.

Glory: Absolutely. If you're stuck and just need that that one-on-one coaching, I highly recommend Sara/ she's got you covered. You've got this great energy, this great passion, super fun. And if I was a teenager looking for voice, I'd come see you for sure.

Sara: Well, thank you so much for having me today. This has been so awesome connecting with you guys.

Glory: Yeah for sure. Absolutely. So, find your teaching style, and go get your ideal clients.

Sara: Yes

Glory: Thanks, Sara.

Sara: Thanks, Glory.

Glory: See you next time.

Sara Campbell - Upbeat Piano Teachers - Finding Your Teaching Style 

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